Improve your event planning website with a blog. A blog is a promotional tool that
educates and informs your audience about your business. It attracts potential clients, too.
Here are the top five reasons why you should start a blog:
#1- You build an online presence
Create a buzz in the social media and online world. The more visible you are, the more
advantageous for your business. By creating interesting and informative contents, your
followers will be looking forward to reading more. Use keywords to drive more traffic to
your website. Usually, informative blogs attract more readers. Post articles that answer the
common questions of the readers.
#2- It boosts your credibility
Sharing your valuable knowledge and suggesting solutions to common problems that
people encounter when planning their events build up your reputation. It shows your
expertise and creativity. As you educate your readers about the pros and cons of hiring
event planners, you are helping them consider hiring you one. Chances are, you will be the
#3- It enhances your professional image
When you blog, you let your readers inside your world. You allow them to get a glimpse of
your personality and character. Your blog significantly enhances your image.
Your virtual connection with your audience sets you apart from other event planners. So,
sell yourself. Share your personality to make others trust your event planning expertise.
Be real and express your uniqueness through your blog.
#4- It features your passion
Your blog shows how much you enjoy the job as an event planner. Showcase your ingenuity
and creativity through every article you write. Write a blog that reflects your passion to
create exceptional events. Show your best works in your blogs. Add images or videos.
#5- It increases the potential of getting more clients
When readers find your blogs valuable, it increases the potential of turning them into
clients. One effective way to make readers respond positively is to provide incentives or
discounts if they book their events in advance. Blogs also generate passive revenue through
Google ads or pay per click.
So, are you ready to write your first blog? Do it now and promote your own event